Pharma Leaders

Thursday Night DTC Marketing: Q&A with Dan Switzer

Daiichi Sankyo’s head of US oncology business discusses the company’s first DTC television campaign for Enhertu.

Daiichi Sankyo’s head of US oncology business discusses the company’s first DTC television campaign for Enhertu.

About the author

David Miller

a pharmacist, a tech enthusiastic, who explored the Internet to gather all latest information pharma, biotech, healthcare and other related industries.

[mwai_chat window="true" fullscreen="true"]