Pharma Industry News

Otters, bears and Pharma Lions: inside Gilead’s bronze-winning Cannes spot

Gilead Sciences Canada and The Local Collective worked up a bronze-winning campaign for HIV med Descovy featuring AI-generated animals.

Source: FiercePharma

About the author

David Miller

a pharmacist, a tech enthusiastic, who explored the Internet to gather all latest information pharma, biotech, healthcare and other related industries.

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